Giving every child, every day,
a reason to love learning!

From humble beginnings in a garage in the Midlands, to supplying over 84 countries across the globe, we have been talking to educators and inventing new reasons for children to love learning for over 30 years.

With your help we have created thousands of reasons to love learning and each year around 400 new resources are invented. From printed books to programmable floor robots, we keep on inventing because you tell us to, and because everyone loves a "wow".